King the Land

About

"The Kingdom of Smiles: Where True Love Checks In" King the Land is a classic, sparkling, and utterly charming "royal-style" romantic comedy that revitalizes the genre with modern wit and undeniable chemistry. Starring the "Nation’s Center" Lim Yoon-ah as Cheon Sa-rang, a dedicated and talented hotelier at the prestigious King Hotel, and the "Charismatic King" Lee Jun-ho as Gu Won, the heir to the King Group who hides a deep-seated trauma behind a cold, unsmiling mask. What begins as a series of hilarious misunderstandings in the luxurious VVIP lounge transforms into a tender, heart-fluttering journey of mutual healing. It is a fairy-tale celebration of sincere kindness and the transformative power of a genuine smile in a world of corporate artifice. The visual style of the series is "Ultra-Luxury Opulence & Sunny Romance," characterized by its glittering chandeliers, sleek marble interiors of five-star hotels, and the breathtaking, golden landscapes of international getaways. The filming locations are a high-end showcase of Korea’s most sophisticated hospitality—from the grand, futuristic architecture of the Grand Hyatt Seoul and Parnas Hotel Jeju to the quaint, historic alleys of Seoul’s Bukchon Hanok Village. The cinematography uses a bright, warm palette and lush, wide-angle shots to capture the grand scale of the King Group’s empire, making every date and every "accidental" encounter feel like a scene from a high-budget romance movie.

Cast

YOONA

윤아

LEE JUNHO

이준호

Curated Travel Guides

The Vibe of King Hotel: 10 Locations from "King the Land"

Step into the world of luxury and romance. From the grand suites of Josun Palace to the magical lights of Lotte World, discover 10 iconic Seoul filming sites from the hit series King the Land. Live like Gu Won and Sa-rang in the heart of the city!

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